# 49. Manipulation of bias and heuristics in decision making ## 49.5. Methodology/Refinements/Sub-species ### 49.5.65. Status quo bias This is the inclination to like things to stay the same (see also: loss aversion, endowment effect, and system justification). The manipulator can use this preference to alter a victim's actions or expectations by appealing to their desire to maintain the status quo.