# 27. Rhetorical manipulation
## 27.5. Methodology/Refinements/Sub-species
### 27.5.1. Cognitive Appeal
#### 27.5.1.7. Appeal to Tradition
This is the claim that something could be true simply because it has always been that way. The use of cliché, allegory and metaphor can be used to refer to traditional associations with an assertion being foisted on the victim.
***Parent:** [[Cognitive Appeal]]*